If risk is being so handsomely rewarded, it is only logical that there is a high degree of skill required in handling it appropriately.

EBITDA (Earnings before deducting interest, tax depreciation and amortization) is a metric used to showcase a company’s financial...

In today's time, acquiring customers have become both expensive & challenging leaving decision-makers with numerous questions such as:...

Brand Loyalty In this ever- evolving landscape of business, one constant force for driving success in any business is Brand Loyalty. It...

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Diving into CRR You’ve built and launched the product/service, understood your target market, and now want to gauge how the...

A little bit of background Investment cycles, like every other economic cycle, go through crests and troughs. Investment into Indian...

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As businesses move towards a digital strategy, gauging user engagement on websites is key to their success and bounce rate helps track this.

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The fortnight thus far Issue #103 | Reports & resources we loved in the last 15 days. Aug 31, 2023 Un’jargon’ed : Cash Runway In this...

Have you ever used the terms SEM and SEO interchangeably? do they mean the same?

5.07 billion global internet users (600Mn users in India) have fueled the rise of a digital era where content marketing has gained momentum.

The only way you can monitor the health of a business is by tracking the key metrics.

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